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AI Avatar Generator - HeyGen

iOSv2.8.4, 2026-10-27heygen.comApp Store
JSON / MCP
What it is

HeyGen records one short clip and builds an avatar of your face and voice, then speaks any script you type on video. Aimed at real estate agents, founders, finance and health professionals.

Maker
HeyGen Technology Inc.
Launched
Oct 2024
Category
Photo & Video
Price
Free, subscriptions $4.99 to $99
US ratings
31K, 4.8 avg
Best rank
#41 grossing, US
  • HeyGen Technology Inc. released the iOS app on 2024-10-13
  • HeyGen's X account says: 'we crossed $200M ARR' in the June 2026 recap, posted 2026-07-08 [HeyGen on X, 2026-07-08]
  • Co-founder Joshua Xu says in an Instagram reel

How AI Avatar Generator got its users

Most installs likely come from people searching the HeyGen name after seeing creators, YouTube reviews and partner reels; paid ads are not visible. Confidence: low

Main channel: Creators and UGC, as the reading above names it
Creators and UGCYouTubePosts on XApp Store search and chartsOwn accountsPress and articles
Chartjump's reading of the evidence per channel, not install shares. Install-share estimate per channel with Pro
How it happened
  1. 2024-10App Store: iOS app released by HeyGen Technology Inc
  2. 2024 to 2026YouTube creators and reviewers: Creators review and link the tool; one sponsored video (Isa does AI, 173,977 views)
  3. 2026-07X launches: Launch cadence: 22 launches in 30 days and a HyperFrames video tool. Last month, we had 22 launches in 30 days. ... And we crossed $200M ARR in the...
3 more steps:
Creators and UGC Top creator posts about AI Avatar Generator
18 creators; tags and links first
18 creators, 12 tag or link the app; 8.7K likes on their best postsAll creators

Overview

Every channel we found, then the numbers behind it.

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How AI Avatar Generator gets users, channel by channel
Chartjump's reading of the evidence
Creators and UGC
18 creators, 12 tag or link the app; 8.7K likes on their best posts
Shown at the top of the page.
Open the tab
YouTube
10 videos about AI Avatar Generator, 203K views
Posts on X
5 posts name AI Avatar Generator, 3.8K likes
The list:
App Store search and charts
69K ratings, 4.8 average; in a top 100 in 25 of 25 stores
  • United States 31K ratings, #45 grossing
  • Brazil 9.4K ratings, #21 grossing
  • United Kingdom 3.3K ratings, #27 grossing
Open the tab
Own accounts
@heygen.com: 31 TikTok posts, 8.8K views
Open the tab
Press and articles
11 articles found
The list:
Open the tab
Podcasts and interviews
2 founder quotes
Open the tab
Bar length: how much evidence we found for the channel, on a log scale (ad-days for ads, likes for creator posts, views for own posts and YouTube, articles, episodes, ratings). It shows where the evidence is, not a measured install share.
Organic, own postsCreator posts
Category colors match on every tab
Creator posting patterns
posting patterns of 18 creators; 6 profiles checked so far
6 of 18 creator profiles checked: 5 with "one post", 1 with "2-3 posts, 30+ days apart".
2-3 posts, 30+ days apart 16%
One post 528%
0 of 18 creators show a promo code (0%)Creator timeline
Own TikTok views per post
31 posts of @heygen.com
0 of 31 posts passed 100K. Median 240. Nothing after 2026-11-04.
05001,0001,500Sep 26Oct 26Nov 262026-09-17: 378 views2026-09-18: 343 views2026-09-20: 378 views2026-09-24: 283 views2026-09-25: 207 views2026-09-27: 365 views2026-09-29: 369 views2026-10-01: 307 views2026-10-02: 349 views2026-10-07: 240 views2026-10-08: 1,193 views2026-10-08: 224 views2026-10-09: 334 views2026-10-11: 233 views2026-10-11: 230 views2026-10-13: 150 views2026-10-14: 285 views2026-10-15: 247 views2026-10-15: 213 views2026-10-18: 239 views2026-10-19: 198 views2026-10-20: 247 views2026-10-21: 245 views2026-10-22: 192 views2026-10-23: 221 views2026-10-26: 268 views2026-10-28: 193 views2026-10-29: 223 views2026-10-31: 168 views2026-11-02: 174 views2026-11-04: 108 views
Posts per month: Sep 2026: 7, Oct 2026: 22, Nov 2026: 2
Engagement per 1k views
thin data: 2 of 31 posts measured
Shares range 2.51 to 5.42 per 1k across the measured posts.
2.51
2.71
Comments
median 2.61
11.74
5.42
Likes
median 8.58
2.51
5.42
Shares
median 3.965
Bars, left to right: posts with 1,193, 369 views
2 measured29 not opened
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Next: Top videos
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Top videos

What the top ads and own posts say, from their transcripts.

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What they say
top 0 ads by variants, then days running; top 3 own posts by views
Instagram
Own post, @heygen_official
766,000 views90.1s2026-09-28
“IVING ARC | Hi, I'm Tracy”
What they say
“Hi, I'm Tracy Tudor, and I need to tell you something before we go any further. This isn't me.”
The first lines of every top video:
Instagram
Own post, @heygen_official
399,000 views60.9s2026-10-08
What they say
What this video says:
Instagram
Own post, @heygen_official
96,500 views89.6s2026-10-02
What they say
What this video says:

Transcripts: Whisper, first 60 seconds of each video, as heard (names can be misspelled). No speech means silent, music only or a slideshow; then the on-screen text is shown. Storylines are read by AI from the frames and the transcript.

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Next: Locales
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Locales

Where it charts and how it rates, store by store.

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25 of 25
stores where it charts
top 100, category or overall
United States
biggest store by ratings
44.6% of the ratings in tracked stores
69.5K
ratings in tracked stores
25 App Store countries
7 of 25
stores in their main language
from the App Store listing languages
Free
ad languages
with a free account
Ratings by country
top 3 of 25 stores
United States holds 44.6% of the ratings in the 25 tracked stores.
United States US31K
Brazil BR9,394
United Kingdom GB3,296
Best rank by country
category top 100, 2026-11-06
Best: #21 grossing in Photo & Video, Brazil.
Brazil BR#21
United Kingdom GB#27
United States US#45
GrossingFreePaid
longer bar, higher rank
Store by store
3 of 25 stores, by ratings
CountryBest rankGrossingFreeRatingsAvgListing languageAds in it
United States US #45 grossing, Photo & Video #45#67 30,951 44.6% 4.78 English-
Brazil BR #21 grossing, Photo & Video #21#57 9,394 13.5% 4.87 Portuguese-
United Kingdom GB #27 grossing, Photo & Video #27#76 3,296 4.7% 4.72 English-
22 more countries
Every tracked store: ranks, ratings and language support.
Daily tracker, 2026-11-06: the rating count and average in each country's App Store, and the best position in Apple's top 100 for the category (overall when only that). A dash: not in that top 100. Listing language: whether the App Store listing is in the country's main language. Ads in it: share of the dissected ads in that language.
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Next: Creators and organic
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Creators and organic

Creator posts, codes and the app's own accounts.

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Next: Audience

Audience

Who the ads speak to, with the evidence behind each group.

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Next: Revenue and charts

Revenue and charts

Revenue the founder or press stated, then what moved the charts.

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Next: Sources

Sources

Where every number comes from, and what is missing.

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Collected by Chartjump
Meta Ad Library, logged out
TikTok Commercial Content Library, EU only
Google Ads Transparency Center, heygen.com
TikTok organic: account pages, hashtag and code search
Daily tracker: ratings, App Store top charts per country
App Store listing and review feed, 679 reviews
Apple charts, ratings, public pages: input to the Chartjump estimate
App Store listing
apps.apple.com
Press and founder posts
2
“Last month, we had 22 launches in 30 days”
X, 2026-07-08
“We're hiring an AI-native content creator Your job: make AI...”
X, 2026-10-02
11 press links
Every article and interview we read.
Data problems found
4
01Engagement (comments, likes, shares) measured on 2 of 31 own TikTok posts.
02Creator types: 6 of 18 creator profiles opened; 12 creators stay "not checked yet" until checked.
033 accounts found in searches are left out of the creator counts: 0 point at another app or are named like the app without being it, 3 never name, tag or link it.
04No Meta video ads dissected yet.
Store data
secondary
30,917
ratings
4.78
average rating
#99 / #41
US free / grossing, 2026-07-30
25
countries charting
Caveats
9
dissection.json and organic_dissection.json were not in the folder
Meta Ad Library was searched logged-out and returned 0 creatives
TikTok EU Commercial Content Library returned 0 ads; EU reach and other countries not read
Instagram counts for @heygen_official come from reel cards scraped as numbers
TikTok creator card counts (e.g. 2092, 112200) are likes or card numbers, not views
Press and podcast sections in the corpus are headings without readable sentences
Reddit returned 0 threads and no X thread from a founder account other than the company account
The shares in mix.estimated_shares are estimates, not measured data;
Only the iOS app was read; HeyGen is mostly a web product

Paid: every active ad found for the advertiser in the Meta Ad Library with start date and variant count as Meta publishes them; videos fetched for analysis only and deleted after frames, transcript and OCR were derived; one model read per creative into a fixed schema. Organic: public profile counts only. Creators count only when a caption tags, links or names the app (graded per creator). Founder statements quoted verbatim and checked by code. Estimates labelled and linked. Not affiliated with the app or its publisher.

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No ads in Meta's Ad Library (logged-out keyword searches, checked 2026-11-06). No ads in TikTok's ad library (EU, 2 searches). No Google ads for heygen.com. Not shown for AI Avatar Generator, nothing to fill them: Winning ads, Teardowns, Ad categories, Creative families, Psychology. Data as of 2026-11-06.

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