DramaBox is a mobile app that streams vertical micro-dramas, short episodic series, to a global audience. Viewers unlock episodes by watching ads, buying coins or subscribing.
Maker
STORYMATRIX PTE. LTD
Launched
Apr 2023
Category
Entertainment
Price
Free, subscriptions $4.99 to $19.99
US ratings
867K, 4.8 avg
Best rank
#64 grossing, US
Operated by StoryMatrix, a Singapore-based company and subsidiary of China's Dianzhong Technology [Business Insider, Wikipedia]
Reported $323 million in revenue and $10 million in net profit in 2024 [real-reel.com]
CEO Ruiqing Chen says it has 50 million-plus monthly active users [The Ankler]
How DramaBox got its users
Installs likely come from short drama ads on social feeds plus code-driven partner creators; no source states a channel split. Confidence: low
Main channel: Creators and UGC, as the reading above names it
Creators and UGCOwn accountsYouTubeApp Store search and chartsGoogle adsPress and articles
Bar length: how much evidence we found for the channel, on a log scale (ad-days for ads, likes for creator posts, views for own posts and YouTube, articles, episodes, ratings). It shows where the evidence is, not a measured install share.
Organic, own postsCreator posts
Category colors match on every tab
Own TikTok views per post
33 posts of @dramabox_us
2 of 33 posts passed 100K (dashed). Median 3,027. Nothing after 2026-09-30.
Posts per month: Jun 2025: 1, Jul 2026: 8, Aug 2026: 11, Sep 2026: 13
Engagement per 1k views
thin data: 6 of 33 posts measured
Shares range 0.13 to 0.64 per 1k across the measured posts.
0.41
0.13
0.14
0.2
0.1
0.23
Comments
median 0.17
26.76
10.88
11.16
10.23
7.18
9.22
Likes
median 10.555
0.62
0.45
0.34
0.64
0.13
0.39
Shares
median 0.42
Bars, left to right: posts with 3,300,000, 138,600, 35,200, 34,200, 30,900, 30,900 views
6 measured27 not opened
Creator posting patterns
posting patterns of 64 creators; 24 profiles checked so far
25 of 64 creator profiles checked: 10 with "several posts within a month", 8 with "one post", 5 with "posts mostly about the app", 2 with "4+ posts over 30+ days".
Transcripts: Whisper, first 60 seconds of each video, as heard (names can be misspelled). No speech means silent, music only or a slideshow; then the on-screen text is shown. Storylines are read by AI from the frames and the transcript.
What can your app copy from DramaBox?
Enter your app and we write the first lessons for it from DramaBox and the apps around it. Free.
Daily tracker, 2026-10-05: the rating count and average in each country's App Store, and the best position in Apple's top 100 for the category (overall when only that). A dash: not in that top 100. Listing language: whether the App Store listing is in the country's main language. Ads in it: share of the dissected ads in that language.
What can your app copy from DramaBox?
Enter your app and we write the first lessons for it from DramaBox and the apps around it. Free.
012 collected ads show no DramaBox content and are left out of every count.
02Engagement (comments, likes, shares) measured on 6 of 33 own TikTok posts.
03Creator types: 24 of 64 creator profiles opened; 39 creators stay "not checked yet" until checked.
04Creator post counts differ for 17 of 64 creators (search hits vs profile count). Tables use the profile count.
0510 accounts found in searches are left out of the creator counts: 2 point at another app or are named like the app without being it, 8 never name, tag or link it.
06No Meta video ads dissected yet.
Store data
secondary
867,468
ratings
4.75
average rating
#14 / #64
US free / grossing, 2026-07-30
25
countries charting
Caveats
10
The Meta Ad Library was read logged out by keyword
Both dissected ads carry an anomaly flag and were ignored for creative conclusions
EU reach was not read; the TikTok EU library returned 0, which does not show absence elsewhere
Instagram was not collected (profiles collected: none)
TikTok card counts for creator posts are likes or counts shown on the card, not views
@dramabox_us_0 (7.4M followers) is flagged NAME_ALIKE_NOT_THE_APP and its posts are not...
Only 2 partner posts were dissected, so the creator brief is not reconstructed
No founder statement was found; the CEO's remarks come only through press paraphrase
Channel shares are my estimate; no source states a split
Reviews (50) and Reddit threads (28) are small samples and skew to complaints
Paid: every active ad found for the advertiser in the Meta Ad Library with start date and variant count as Meta publishes them; videos fetched for analysis only and deleted after frames, transcript and OCR were derived; one model read per creative into a fixed schema. Organic: public profile counts only. Creators count only when a caption tags, links or names the app (graded per creator). Founder statements quoted verbatim and checked by code. Estimates labelled and linked. Not affiliated with the app or its publisher.
What can your app copy from DramaBox?
Enter your app and we write the first lessons for it from DramaBox and the apps around it. Free.
2 Meta ads from the advertiser never name DramaBox, so none is counted (Meta Ad Library, logged-out keyword searches, 2026-10-03). No ads in TikTok's ad library (EU, 2 searches). Not shown for DramaBox, nothing to fill them: Winning ads, Teardowns, Ad categories, Creative families, Psychology. Data as of 2026-10-03.
We use two first-party cookies to count how Chartjump is used (pages and features, country, device type). No advertising, no third parties, no IP address stored. Sign-in and billing work without them. Privacy notice