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MoboReels app icon
AppsEntertainment

MoboReels: Short Drama Series

iOSv3.8.7, 2026-11-02moboreels.comApp Store
JSON / MCP
What it is

A short drama streaming app: 1 to 3 minute episodes of romance, revenge and suspense, with the first episodes free and later ones unlocked with coins or a weekly or monthly VIP plan.

Maker
CHANGDU (HK) TECHNOLOGY LIMITED
Launched
Jul 2023
Category
Entertainment
Price
Free, subscriptions $9.99 to $49.99
US ratings
41K, 4.5 avg
Best rank
#72 grossing, US
  • Published by CHANGDU (HK) TECHNOLOGY LIMITED, released 2023-07-12; the same developer lists MoboReader, Manobook, Kifflire and Lera
  • 40,853 US ratings at 4.53 on the App Store
  • These are third-party estimates

How MoboReels got its users

Installs most likely come from many small creator accounts posting series clips with a search code, with a small localized Meta ad test. Confidence: low

Main channel: Creators and UGC, as the reading above names it
Creators and UGCYouTubeApp Store search and chartsPress and articlesMeta ads
Chartjump's reading of the evidence per channel, not install shares. Install-share estimate per channel with Pro
How it happened
  1. 2023-07-12App Store: App released by CHANGDU (HK) TECHNOLOGY LIMITED
  2. 2026-07 to 2026-08TikTok creators: Partner creator posts with series title burned in, MoboReels logo and a code in the caption
  3. 2026-10-17 to 2026-10-19Instagram creators: Several accounts post the Claire, Black and Daisy series with codes 291YZL and 291YGG
2 more steps:
Creators and UGC Top creator posts about MoboReels
40 creators; tags and links first
40 creators; 86K likes on their best postsAll creators

Overview

Every channel we found, then the numbers behind it.

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How MoboReels gets users, channel by channel
Chartjump's reading of the evidence
Creators and UGC
40 creators; 86K likes on their best posts
Shown at the top of the page.
Open the tab
YouTube
20 videos about MoboReels, 211K views
App Store search and charts
129K ratings, 4.5 average; in a top 100 in 25 of 25 stores
  • United States 41K ratings, #43 grossing
  • Brazil 24K ratings, #30 grossing
  • Indonesia 11K ratings, #28 grossing
Open the tab
Press and articles
12 articles found
The list:
Open the tab
Meta ads
2 ads (6 active creatives), the longest running 8 days
  • “MoboReels (logo only in OCR)” 6 days, 73 variants
  • “Daddy, Will You Love Me?” 8 days, 24 variants
Open the tab
Bar length: how much evidence we found for the channel, on a log scale (ad-days for ads, likes for creator posts, views for own posts and YouTube, articles, episodes, ratings). It shows where the evidence is, not a measured install share.
Paid, Meta adsCreator posts
Category colors match on every tab
Creator posting patterns
posting patterns of 44 creators; 22 profiles checked so far
22 of 44 creator profiles checked: 11 with "posts mostly about the app", 10 with "one post", 1 with "several posts within a month".
Posts mostly about the app 1125%
Several posts within a month 12%
One post 1023%
0 of 44 creators show a promo code (0%)Creator timeline
Ad category mix
2 Meta videos
Mixed makes up 100% of ads. Mixed ads run longest (median 7 days).
100%
CategoryAdsMedian days runningDays
Mixed2 ads7 d
Not seen: Creator partnership ads on Meta; TikTok ads (EU library); Google Ads; Apple Search Ads; Image or carousel ads on MetaAll categories
Survival
days since first seen, all still active
0 of 2 ads still run after 60 days, 0 after 120.
0%0 of 2
0%0 of 2
0%0 of 2
0%0 of 2
30+ days60+ days90+ days120+ days
Variants per category
97 variants on 2 videos
Mixed ads get the most variants: 49 per ad (97 across 2).
Mixed9749/ad
Ad launches
Free account
Launch dates and batch sizes
Audience: ads per group
Free account
Who the ads speak to
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Winning ads

Ranked by variants, then days running. Star an ad to save it.

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6
active creatives
Meta Ad Library
171
ad variants
97 on the 2 videos
2
distinct videos
2 with an image
0 of 2
past 60 days
0% still running
8 days
longest running
1 ad
#16 days
“MoboReels (logo only in OCR)”
73 varOct 28
Mixed
Source: Meta Ad Library
#28 days
“Daddy, Will You Love Me?”
24 varOct 26
Mixed
Source: Meta Ad Library

Ad images load directly from Meta. Every ad opens in the Meta Ad Library.

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Next: Top videos
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Top videos

What the top ads and own posts say, from their transcripts.

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What they say
top 2 ads by variants, then days running; top 0 own posts by views
Ad frame: MoboReels (logo only in OCR)
Source: Meta Ad Library
Meta ad #1Mixed
73 variants6 days running1221.9s
“MoboReels (logo only in OCR)”
What they say
“Where is your mother hiding mommy went to sleep like the stars just like your mother full of lies Claire stop hiding get out here now Heartless using a child this young Tell your mother I won't give her another scent Not unless she comes...”
The first lines of every top video:
Storyline
Cinematic short drama clip: a man in a dark coat holding an umbrella at night, a small girl in a red sweater with a box in snow, a crying woman

Transcripts: Whisper, first 60 seconds of each video, as heard (names can be misspelled). No speech means silent, music only or a slideshow; then the on-screen text is shown. Storylines are read by AI from the frames and the transcript.

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Teardowns

The top ads, beat by beat, ready to copy.

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Next: Ad categories

Ad categories

Which kinds of ads ran, how many, and how long they lasted.

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Categories ranked by median days running
Meta, 2 distinct videos
CategoryAdsShareVariantsVar / adMedian daysMax daysRunning 60d+Shows resultFace on cam
Mixed2 100%974978 0%0%100%
New ads per month, by category
first-seen date
Oct
Mixed2
Not seen
where we looked
Creator partnership ads on Meta0 found
TikTok ads (EU library)searched, see caveats
Google Adsnone
Apple Search Adsno public library
Image or carousel ads on Meta4 active, not dissected
Primary ad texts
Free account
The ad texts and how many variants use each
Ad facts
0 of 2
show a result on screen
0.3 s
median until the app appears
EU targeting and ad languages:
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Locales

Where it charts and how it rates, store by store.

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25 of 25
stores where it charts
top 100, category or overall
United States
biggest store by ratings
31.7% of the ratings in tracked stores
128.9K
ratings in tracked stores
25 App Store countries
4 of 25
stores in their main language
from the App Store listing languages
Free
ad languages
with a free account
Ratings by country
top 3 of 25 stores
United States holds 31.7% of the ratings in the 25 tracked stores.
United States US40.9K
Brazil BR24.1K
Indonesia ID10.7K
Best rank by country
category top 100, 2026-11-06
Best: #28 grossing in Entertainment, Indonesia.
Indonesia ID#28
Brazil BR#30
United States US#43
GrossingFreePaid
longer bar, higher rank
Store by store
3 of 25 stores, by ratings
CountryBest rankGrossingFreeRatingsAvgListing languageAds in it
United States US #43 grossing, Entertainment #43- 40,936 31.7% 4.53 English100%
Brazil BR #30 grossing, Entertainment #30- 24,088 18.7% 4.69 No Portuguese0%
Indonesia ID #28 grossing, Entertainment #28#60 10,711 8.3% 4.71 No Indonesian0%
22 more countries
Every tracked store: ranks, ratings and language support.
Daily tracker, 2026-11-06: the rating count and average in each country's App Store, and the best position in Apple's top 100 for the category (overall when only that). A dash: not in that top 100. Listing language: whether the App Store listing is in the country's main language. Ads in it: share of the dissected ads in that language.
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Creative families

Repeated scripts and templates across the ads.

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Next: Creators and organic

Creators and organic

Creator posts, codes and the app's own accounts.

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Next: Audience

Audience

Who the ads speak to, with the evidence behind each group.

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Next: Psychology

Psychology

Why each ad works, who it brings in, the job of each beat.

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  • Which audience each ad brings in
  • The job of every beat and screen
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Next: Revenue and charts

Revenue and charts

Revenue the founder or press stated, then what moved the charts.

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Next: Sources

Sources

Where every number comes from, and what is missing.

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Collected by Chartjump
Meta Ad Library, logged out, 6 active creatives
TikTok Commercial Content Library, EU only
Google Ads Transparency Center, moboreels.com
TikTok organic: account pages, hashtag and code search
Daily tracker: ratings, App Store top charts per country
App Store listing and review feed
Apple charts, ratings, public pages: input to the Chartjump estimate
App Store listing
apps.apple.com
Press and founder posts
0
12 press links
Every article and interview we read.
Data problems found
6
01First-frame thumbnails exist for 2 of 2 ads.
022 of 6 active creatives are distinct dissected videos; image and carousel ads are counted but not dissected.
03Creator types: 22 of 44 creator profiles opened; 22 creators stay "not checked yet" until checked.
04Creator post counts differ for 12 of 44 creators (search hits vs profile count). Tables use the profile count.
058 accounts found in searches are left out of the creator counts: 0 point at another app or are named like the app without being it, 8 never name, tag or link it.
061 ad from the app's advertiser does not name, tag or link the app and is shown apart, outside every ad count.
Store data
secondary
40,853
ratings
4.53
average rating
- / #72
US free / grossing, 2026-07-30
25
countries charting
Caveats
11
Meta Ad Library was read logged out
Only 3 of 6 creatives had captured video
EU reach was not read: 0 of 6 ads flagged as EU-targeted and the TikTok EU Commercial Content...
Google Ads Transparency Center check was blocked by a rate limit (302)
The TikTok count shown on a card may be likes or views
Instagram profile @moboreelsapp and TikTok @moboreels_one are NAME_ALIKE_NOT_THE_APP
The partner label in the creator data is the pipeline's classification of posts, not a contract
App Store reviews 0 read
The Google Play figures come from a ranking site
The shares in the mix are an estimate labelled as such
The first Meta ad's duration field reads 20:22

Paid: every active ad found for the advertiser in the Meta Ad Library with start date and variant count as Meta publishes them; videos fetched for analysis only and deleted after frames, transcript and OCR were derived; one model read per creative into a fixed schema. Organic: public profile counts only. Creators count only when a caption tags, links or names the app (graded per creator). Founder statements quoted verbatim and checked by code. Estimates labelled and linked. Not affiliated with the app or its publisher.

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No ads in TikTok's ad library (EU, 2 searches). No Google ads for moboreels.com. Data as of 2026-11-03.

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