A walking app that builds a personal walking plan for weight loss from a short quiz, with step tracking, challenges, streaks and extra programs such as Tai Chi walking. Paid subscription after a trial.
Maker
WELLTECH APPS LIMITED
Launched
May 2019
Category
Health & Fitness
Price
Free, subscriptions $4.99 to $79.99
US ratings
165K, 4.7 avg
Best rank
#70 grossing, US
WalkFit: Steps counter is made by WELLTECH APPS LIMITED, released 2019-05-01, with 165,331 US ratings at 4.73 [App Store data]
A third-party X thread says the app made '$800K/month in revenue' with no figures shown in the inputs [@AIAdsApps on X, 2025-08-21]
Chart snapshot 2026-07-30: US grossing rank 70, GB 74, CA 98, AU 99; not in the US free top 100 [App Store charts]
How WalkFit got its users
Installs most likely come from discount-code creators, UK affiliate press and Facebook ads, plus strong App Store search. Confidence: low
Main channel: Creators and UGC, as the reading above names it
Creators and UGCYouTubeApp Store search and chartsPress and articlesPosts on X
Bar length: how much evidence we found for the channel, on a log scale (ad-days for ads, likes for creator posts, views for own posts and YouTube, articles, episodes, ratings). It shows where the evidence is, not a measured install share.
Creator posts
Category colors match on every tab
Creator posting patterns
posting patterns of 20 creators; 10 profiles checked so far
10 of 20 creator profiles checked: 8 with "one post", 2 with "4+ posts over 30+ days".
Daily tracker, 2026-11-09: the rating count and average in each country's App Store, and the best position in Apple's top 100 for the category (overall when only that). A dash: not in that top 100. Listing language: whether the App Store listing is in the country's main language. Ads in it: share of the dissected ads in that language.
What can your app copy from WalkFit?
Enter your app and we write the first lessons for it from WalkFit and the apps around it. Free.
011 collected ad shows no WalkFit: Steps counter content and is left out of every count.
02Creator types: 10 of 20 creator profiles opened; 10 creators stay "not checked yet" until checked.
03Creator post counts differ for 2 of 20 creators (search hits vs profile count). Tables use the profile count.
04Reviews per month: 102 of 150 fall in the last four months. That is the review feed window, not real volume, so it is not used as a signal.
0526 accounts found in searches are left out of the creator counts: 9 point at another app or are named like the app without being it, 17 never name, tag or link it.
06No Meta video ads dissected yet.
Store data
secondary
165,331
ratings
4.73
average rating
- / #70
US free / grossing, 2026-07-30
2
countries charting
Caveats
9
Meta Ad Library search was logged-out and returned only 1 ad, for a different business
No ad creative of this app was dissected
TikTok ads 0 of 107 seen are verified
Instagram and TikTok accounts named walkfitapp failed identity verification
TikTok card counts are likes shown, not views
Reviews: 90 of 150 are from 2026-10, which skews toward recent complaints
The '$800K/month' claim is a third-party X post; the thread text is not in the inputs
No founder quotes, interviews or podcasts about this app
Shares are rough estimates and not based on install data
Paid: every active ad found for the advertiser in the Meta Ad Library with start date and variant count as Meta publishes them; videos fetched for analysis only and deleted after frames, transcript and OCR were derived; one model read per creative into a fixed schema. Organic: public profile counts only. Creators count only when a caption tags, links or names the app (graded per creator). Founder statements quoted verbatim and checked by code. Estimates labelled and linked. Not affiliated with the app or its publisher.
What can your app copy from WalkFit?
Enter your app and we write the first lessons for it from WalkFit and the apps around it. Free.
1 Meta ad from the advertiser never name WalkFit, so none is counted (Meta Ad Library, logged-out keyword searches, 2026-11-09). No ads in TikTok's ad library (EU, 2 searches). No Google ads for walkfit.welltech.com. Not shown for WalkFit, nothing to fill them: Winning ads, Top videos, Teardowns, Ad categories, Creative families, Psychology. Data as of 2026-11-09.
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