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AppsSocial Networking

Xena - Group Voice Party

iOSv2.4.30, 2026-10-30App Store
JSON / MCP
What it is

A voice chat app with group party rooms, live streams, gifts and rankings, sold in 9 store languages and strongest in the Arab world. Made by Derinfy Pte. Ltd; in-app coins are bought for $0.49 to $99.99.

Maker
Derinfy Pte. Ltd
Launched
Apr 2024
Category
Social Networking
Price
Free, in-app purchases $0.49 to $99.99
US ratings
866, 4.2 avg
Best rank
#36 grossing, US
  • Derinfy Pte
  • Chart snapshot 2026-07-30: grossing rank 5 in Saudi Arabia, 7 in the UAE, 9 in Austria, 10 in Turkey, 16 in the Netherlands
  • TechRound says Xena has gained millions of downloads since a mid-2023 launch and placed operations managers in the countries where users...

How Xena got its users

Xena grows through Arabic-language ads and paid creators, with App Store search carrying the rest; Saudi Arabia is the top country. Confidence: low

Main channel: Creators and UGC, as the reading above names it
Creators and UGCYouTubeMeta adsPress and articlesApp Store search and charts
Chartjump's reading of the evidence per channel, not install shares. Install-share estimate per channel with Pro
How it happened
  1. 2024-04 to 2025Creator posts on TikTok: Small and mid creators in Spanish
  2. 2025-2026Local operations and guilds: Operations managers placed in user countries; guilds and creators welcome new users
  3. 2026-09-14 onwardMeta ads: Arabic talking-head testimonial ('spent a lot on ten chat apps', no ads, real people, gift for new users)
2 more steps:
Creators and UGC Top creator posts about Xena
85 creators; tags and links first
85 creators; 491K likes on their best postsAll creators

Overview

Every channel we found, then the numbers behind it.

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How Xena gets users, channel by channel
Chartjump's reading of the evidence
Creators and UGC
85 creators; 491K likes on their best posts
Shown at the top of the page.
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YouTube
18 videos about Xena, 289K views
Meta ads
6 ads (10 active creatives), the longest running 52 days
  • “في Xena، لما نتكلم عن ترتيب الهيبة... تتوقعون مين الزعيم؟” 2 days, 2 variants
  • “” 52 days, 1 variants
  • “خد تعال هنا” 52 days, 1 variants
Open the tab
Press and articles
11 articles found
The list:
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App Store search and charts
3.1K ratings, 4.2 average; in a top 100 in 15 of 25 stores
  • Saudi Arabia 1.4K ratings, #5 grossing
  • United States 867 ratings, #46 grossing
  • Turkey 495 ratings, #9 grossing
Open the tab
Bar length: how much evidence we found for the channel, on a log scale (ad-days for ads, likes for creator posts, views for own posts and YouTube, articles, episodes, ratings). It shows where the evidence is, not a measured install share.
Paid, Meta adsCreator posts
Category colors match on every tab
Creator posting patterns
posting patterns of 85 creators; 11 profiles checked so far
12 of 85 creator profiles checked: 6 with "posts mostly about the app", 5 with "one post", 1 with "several posts within a month".
Posts mostly about the app 67%
Several posts within a month 11%
One post 56%
0 of 85 creators show a promo code (0%)Creator timeline
Ad category mix
6 Meta videos
UGC talking head and meme make up 83% of ads. UGC talking head ads run longest (median 52 days).
50%33%17%
CategoryAdsMedian days runningDays
UGC talking head3 ads52 d
Meme2 ads2 d
Voiceover b-roll1 ads2 d
Not seen: Creator partnership ads on Meta; TikTok ads (EU library); Google Ads; Apple Search Ads; Image or carousel ads on MetaAll categories
Survival
days since first seen, all still active
0 of 6 ads still run after 60 days, 0 after 120.
33%2 of 6
0%0 of 6
0%0 of 6
0%0 of 6
30+ days60+ days90+ days120+ days
Variants per category
7 variants on 6 videos
Meme ads get the most variants: 2 per ad (3 across 2).
UGC talking head31/ad
Meme32/ad
Voiceover b-roll11/ad
Ad launches
Free account
Launch dates and batch sizes
Audience: ads per group
Free account
Who the ads speak to
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Winning ads

Ranked by variants, then days running. Star an ad to save it.

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10
active creatives
Meta Ad Library
10
ad variants
7 on the 6 videos
6
distinct videos
6 with an image
0 of 6
past 60 days
0% still running
52 days
longest running
2 ads
#12 days
“في Xena، لما نتكلم عن ترتيب الهيبة... تتوقعون مين الزعيم؟”
2 varNov 3
Meme
Source: Meta Ad Library
#352 days
“خد تعال هنا”
1 varSep 14
UGC talking head
Source: Meta Ad Library
#42 days
“هذا أنا في بثوث XENA:”
1 varNov 3
Voiceover b-roll
Source: Meta Ad Library
#62 days
“في Xena، لما نتكلم عن ترتيب الهيبة... تتوقعون مين الزعيم؟”
1 varNov 3
Meme
Source: Meta Ad Library

Ad images load directly from Meta. Every ad opens in the Meta Ad Library.

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Top videos

What the top ads and own posts say, from their transcripts.

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What they say
top 5 ads by variants, then days running; top 0 own posts by views
Ad frame: في Xena، لما نتكلم عن ترتيب...
Source: Meta Ad Library
Meta ad #1Meme
2 variants2 days running25.5s
“في Xena، لما نتكلم عن ترتيب الهيبة... تتوقعون مين الزعيم؟”
What they say
“تبتعرف من الزعيم ادخل زينا العب ارسل هدايا وصعب في الترتيب لا كلام ولا جدال خلق قوةك هي اللي تتكلم”
The first lines of every top video:
Storyline
Film clip of men in a living room with country flags over their heads, then a Saudi man with a laser eye effect, then a Xena voice room screen

Transcripts: Whisper, first 60 seconds of each video, as heard (names can be misspelled). No speech means silent, music only or a slideshow; then the on-screen text is shown. Storylines are read by AI from the frames and the transcript.

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Teardowns

The top ads, beat by beat, ready to copy.

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Next: Ad categories

Ad categories

Which kinds of ads ran, how many, and how long they lasted.

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Categories ranked by median days running
Meta, 6 distinct videos
CategoryAdsShareVariantsVar / adMedian daysMax daysRunning 60d+Shows resultFace on cam
UGC talking head3 50%315252 0%67%100%
Meme2 33%3222 0%100%100%
Voiceover b-roll1 17%1122 0%100%100%
New ads per month, by category
first-seen date
SepNov
UGC talking head21
Meme.2
Voiceover b-roll.1
Not seen
where we looked
Creator partnership ads on Meta0 found
TikTok ads (EU library)searched, see caveats
Google Adsnone
Apple Search Adsno public library
Image or carousel ads on Meta4 active, not dissected
Primary ad texts
Free account
The ad texts and how many variants use each
Ad facts
6 of 6
show a result on screen
13.5 s
median until the app appears
EU targeting and ad languages:
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Locales

Where it charts and how it rates, store by store.

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15 of 25
stores where it charts
top 100, category or overall
Saudi Arabia
biggest store by ratings
43.8% of the ratings in tracked stores
3,148
ratings in tracked stores
25 App Store countries
15 of 25
stores in their main language
from the App Store listing languages
Free
ad languages
with a free account
Ratings by country
top 3 of 25 stores
Saudi Arabia holds 43.8% of the ratings in the 25 tracked stores.
Saudi Arabia SA1,378
United States US867
Turkey TR495
Best rank by country
category top 100, 2026-11-06
Best: #5 grossing in Social Networking, Saudi Arabia.
Saudi Arabia SA#5
Turkey TR#9
United States US#46
GrossingFreePaid
longer bar, higher rank
Store by store
3 of 25 stores, by ratings
CountryBest rankGrossingFreeRatingsAvgListing languageAds in it
Saudi Arabia SA #5 grossing, Social Networking #5#17 1,378 43.8% 4.25 Arabic-
United States US #46 grossing, Social Networking #46- 867 27.5% 4.17 English-
Turkey TR #9 grossing, Social Networking #9#16 495 15.7% 4.49 Turkish-
22 more countries
Every tracked store: ranks, ratings and language support.
Daily tracker, 2026-11-06: the rating count and average in each country's App Store, and the best position in Apple's top 100 for the category (overall when only that). A dash: not in that top 100. Listing language: whether the App Store listing is in the country's main language. Ads in it: share of the dissected ads in that language.
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Creative families

Repeated scripts and templates across the ads.

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Next: Creators and organic

Creators and organic

Creator posts, codes and the app's own accounts.

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Next: Audience

Audience

Who the ads speak to, with the evidence behind each group.

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Next: Psychology

Psychology

Why each ad works, who it brings in, the job of each beat.

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  • Which audience each ad brings in
  • The job of every beat and screen
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Next: Revenue and charts

Revenue and charts

Revenue the founder or press stated, then what moved the charts.

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Next: Sources

Sources

Where every number comes from, and what is missing.

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Collected by Chartjump
Meta Ad Library, logged out, 10 active creatives
TikTok Commercial Content Library, EU only
Google Ads Transparency Center
TikTok organic: account pages, hashtag and code search
Daily tracker: ratings, App Store top charts per country
App Store listing and review feed, 167 reviews
Apple charts, ratings, public pages: input to the Chartjump estimate
App Store listing
apps.apple.com
Podcasts
Free account
1 episodes with the founder or team
Press and founder posts
0
11 press links
Every article and interview we read.
Data problems found
5
01First-frame thumbnails exist for 6 of 6 ads.
026 of 10 active creatives are distinct dissected videos; image and carousel ads are counted but not dissected.
03Creator types: 11 of 85 creator profiles opened; 73 creators stay "not checked yet" until checked.
04Creator post counts differ for 6 of 85 creators (search hits vs profile count). Tables use the profile count.
0538 accounts found in searches are left out of the creator counts: 20 point at another app or are named like the app without being it, 18 never name, tag or link it.
Store data
secondary
866
ratings
4.18
average rating
- / #36
US free / grossing, 2026-07-30
15
countries charting
Caveats
10
Meta Ad Library was read logged-out via keyword search
Only 10 active Meta creatives and 6 dissected
TikTok Commercial Content Library covers EU/UK/CH only; it says nothing about Gulf ads
TikTok creator counts are card counts, not views; 11 of 14 dissected organic posts show no app
No Instagram profiles were collected; hashtag results are about the TV show
Name collisions: Xena Warrior Princess and Xena Intelligence
Two TikTok accounts linked from the app site are name-alikes
X search returned no posts from the app's makers and no founder quotes
Shares in mix are estimates and labelled low confidence;
Ad-library Arabic text is machine-read and partly garbled

Paid: every active ad found for the advertiser in the Meta Ad Library with start date and variant count as Meta publishes them; videos fetched for analysis only and deleted after frames, transcript and OCR were derived; one model read per creative into a fixed schema. Organic: public profile counts only. Creators count only when a caption tags, links or names the app (graded per creator). Founder statements quoted verbatim and checked by code. Estimates labelled and linked. Not affiliated with the app or its publisher.

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No ads in TikTok's ad library (EU, 2 searches). Data as of 2026-11-05.

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